Eat Pizza, the innovative South Korean pizza chain that has taken the Philippines by storm, has announced the grand opening of its fifth branch at SM Center Sangandaan in Caloocan City. This latest expansion marks another significant milestone in Eat Pizza’s rapid growth and commitment to bringing its unique, convenient, and delicious 10-inch slide pizzas to even more Filipinos.
Since its successful Philippine debut in October 2024 at SM North EDSA, South Korea’s original 10-inch pizza brand, Eat Pizza, has quickly become a sensation, captivating Filipino palates with its distinct blend of classic pizza favorites and exciting Korean flavors like Beef Bulgogi, Samgyeopsal, and Sweet Milk. The overwhelmingly positive reception and long queues at its initial branch immediately signaled a strong demand for the brand's unique concept.
Building on this phenomenal success, Eat Pizza swiftly expanded its footprint. Its second branch, strategically located at SM Mall of Asia, opened in March 2025, further solidifying its presence in a major commercial hub and reaching a wider audience in the southern part of Metro Manila.
This was followed by the successful launch of its third branch at SM Grand Central in Caloocan in May 2025, demonstrating the brand's dedication to serving the thriving communities in the northern Metro. Most recently, Eat Pizza opened its fourth location at SM City East Ortigas in June 2025, extending its reach to the eastern part of the metropolis.
"The opening of our fifth branch at SM Center Sangandaan is a testament to the incredible support and enthusiasm we've received from pizza enthusiasts and K-culture lovers," says Scott Tan, Managing Director of Scottland Food Group Corporation, the company behind bringing BonChon and Eat Pizza to the Philippines. "We are thrilled to bring the revolutionary Eat Pizza experience to more residents of Caloocan City, offering them the perfect, personal-sized pizza for any craving, any time."
Eat Pizza's success stems from its innovative approach to pizza enjoyment. Each 10-inch rectangular "slide" is perfectly portioned for individual enjoyment, allowing customers to savor their preferred flavor without compromise while bonding with their loved ones.
The new SM Center Sangandaan branch will offer Eat Pizza’s full menu of beloved flavors, from classic Pepperoni and Classic Cheese to the fan-favorite Korean-inspired creations like the Beef Bulgogi (original and hot & spicy), Korean Sausage, Samgyeopsal, Sweet Corn Cheese, and Sweet Potato. Alongside its signature pizzas, customers can also indulge in delectable Korean sides such as Tteokbokki with Cheese, Sweet and Spicy Corn Cheese, Spaghetti, and Carbonara.
Eat Pizza invites everyone to visit its newest branch at SM Center Sangandaan and experience the unique taste that has captivated the nation. Follow Eat Pizza Philippines on Facebook and Instagram (@eatpizzaph) for more exciting updates and promotions.
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